Director of Operations
Company:NeoWork
Location:Colombia, US business hours
Languages:English
Seniority level:Director, 3-5 years
Experience:3-5 years
Skills:
LeadershipProject ManagementOperations ManagementCommunication SkillsMentoringWritten communicationTeam managementLead GenerationDigital MarketingAccount ManagementVerbal communicationClient relationship managementProcess improvement
Requirements:
- 3-5 years of hands-on experience running operations at a B2B lead generation, outbound sales, or appointment-setting agency.
- Expert-level proficiency with ClickUp or comparable project management platforms.
- Deep operational knowledge of cold email platforms such as Instantly, PlusVibe, or HeyReach.
- Strong understanding of LinkedIn outbound strategy and automation tools.
- Proven experience managing campaign performance metrics and QA processes.
- Experience leading and managing remote operational teams.
- Strong client-facing communication and reporting skills.
- Experience working with or serving commercial industries such as HVAC, solar, or lighting (Nice-to-Have).
- Prior experience supporting 7-figure agencies (Nice-to-Have).
- Experience managing teams in Latin America (Nice-to-Have).
Responsibilities:
- Own day-to-day operations for B2B email and LinkedIn lead generation and appointment-setting services.
- Design, automate, and enforce agency workflows using ClickUp for campaigns, fulfillment, quality control, and reporting.
- Build scalable systems to support high-volume, high-quality commercial lead generation.
- Oversee cold email operations, including campaign setup, deliverability management, domain warming, reply handling, and A/B testing.
- Manage LinkedIn outreach strategies, including connection requests, messaging flows, in-mail optimization, and automation tools.
- Supervise lead data processes including scraping, enrichment, validation, and list hygiene for commercial B2B leads.
- Monitor and optimize KPIs such as reply rates, SQL-to-booked-meeting ratios, and show rates.
- Audit underperforming campaigns, identify bottlenecks, and deploy improvements quickly.
- Lead with a quality-first mindset, prioritizing qualified commercial leads over raw volume.
- Recruit, train, and manage copywriters, data specialists, inbox managers, and appointment setters.
- Manage the full lead-to-appointment fulfillment chain.
- Serve as a senior client-facing partner, leading performance reviews, reporting results, and managing expectations with B2B clients.
- Work closely with the founder to align operational strategy, improve outcomes, and scale the agency.
- Build proprietary, repeatable systems that support future growth into a COO-level role.
