4+ years of experience in a customer-facing solutions, product, or technical role (e.g., solutions engineering, customer success, technical account management). Prior experience in AdTech, MarTech, or performance marketing, ideally with direct exposure to measurement, attribution, incrementality, or lift testing. Strong communication skills: Ability to translate technical and analytical concepts into clear recommendations. A customer-centric mindset: Comfortable guiding customers through complex post-launch performance validation and optimization. Cross-functional collaboration skills: Proven ability to work with Product, Engineering, Customer Success, and external partners. Analytical, solution-oriented approach: Ability to identify performance gaps, troubleshoot challenges, and recommend actionable solutions. Familiarity with the CTV and performance marketing ecosystem, including measurement and attribution providers, is strongly preferred.