Creative Strategist

Proven experience in Creative Strategy, Performance Marketing, or Content Marketing Strong analytical skills and a deep understanding of data-driven creative optimization Experience collaborating with design and content production teams Strategic mindset and the ability to structure clear and actionable creative briefs Hands-on experience with AI tools in a creative or marketing context Highly organized, proactive, and communicative working style Experience with YouTube advertising or video performance creatives (Nice to Have) Familiarity with creative analytics tools or performance dashboards (Nice to Have)

Onboard new clients into our Creative Product Analyze existing creatives and content strategies of clients Develop new creative and content strategies, especially for YouTube and performance-focused campaigns Create detailed briefs for internal Creative and Content teams Review and provide feedback on produced creatives Conduct weekly performance reporting and data analysis Prepare and lead monthly strategy meetings with clients Align internally with key stakeholders to refine and evolve creative strategies Oversee content planning and coordination of high-quality shoots with the Content team