Lead all aspects of BDA team operations: hiring, onboarding, training, coaching, performance management, and career development. Design and deliver a structured path for BDAs to transition into sales roles. Collaborate with sales and enablement leadership to align top-of-funnel activity with revenue goals and retention strategies. Develop and maintain playbooks, outreach cadences, and success metrics. Monitor performance and pipeline data to identify trends and opportunities. Coach BDAs in real time, refining messaging and objection handling. Leverage AI tools and explore building custom GPTs to improve team efficiency and coaching. Foster a strong, inclusive, and collaborative team culture.