Digital Program Manager (Brand Social)

4+ years of social media experience in an agency, brand, or campaign setting At least 2 years in client-facing and/or team leadership roles Proven success managing social media programs and teams Strong understanding of platform-specific content strategies (TikTok, Instagram, YouTube, Facebook, etc.) Skilled in building strong client relationships and presenting data-informed insights Experience leading cross-functional teams and mentoring junior staff Comfort with fast-paced environments and balancing multiple priorities Familiarity with AI tools and workflow optimization preferred Experience with social impact campaigns and purpose-driven brand initiatives

Lead day-to-day management of social media programs Coordinate across departments and external stakeholders for seamless execution Serve as a thought partner to clients, identifying growth opportunities Lead multiple social media coordinators, providing guidance and feedback Host internal team meetings and regular 1:1s Foster a positive, inclusive team culture Monitor content output and performance across client social media accounts Oversee the content production process Collaborate with internal departments on resources and tools Serve as the primary point of contact for day-to-day program needs Produce comprehensive client-facing reports Maintain consistent, proactive communication with clients