Forbes Advisor - Senior SEM Specialist / SEM Specialist
Company:Nexthire
Location:United States, United Kingdom
Languages:English
Seniority level:Senior, 3-9 years
Experience:3-9 years
Skills:
Google AnalyticsDigital MarketingA/B testing
Requirements:
6–9 years of experience in SEM (Senior Specialist) 3–5 years of experience in SEM campaign execution, optimization, and analysis (SEM Specialist) Hands-on expertise with international paid campaigns (USD or UK Pounds) Proficiency with Google Ads bidding strategies (Target CPA, Target ROAS, Maximize Conversions, Manual CPC) Advanced skills in Google Ads, Google Analytics, Search Ads 360, and Bing Ads Strong analytical mindset with Excel and reporting knowledge Ability to handle large monthly budgets ($80K+/month)
Responsibilities:
Plan, manage, and optimize large-scale paid search campaigns Create and execute keyword strategies, ad copywriting, bidding plans, and A/B testing Monitor campaign performance using various tools Track and report on KPIs, ROI metrics, and performance trends Collaborate with other teams to improve landing page performance Implement automation practices and stay updated with SEM trends Manage high-budget international campaigns ($80K+/month)
