Develop and execute a comprehensive mid-market sales strategy Hire, lead, coach, and mentor a team of Mid-Market Account Executives Build and maintain relationships with key customers, stakeholders and partners Drive a channel-first go-to-market strategy Collaborate with cross-functional teams Conduct market research and competitive analysis Develop and maintain a deep understanding of the cybersecurity industry and product offerings Execute sales plans and forecasts to meet or exceed revenue targets Recruit and onboard partners, driving a high-performing channel ecosystem Analyze sales performance data Represent the company at industry events Manage the sales pipeline Ensure that the Mid-Market sales team maintains accurate forecasts, adheres to best practices, and utilizes sales tools and systems effectively