Product Marketing Manager

5+ years in B2B SaaS product marketing (startup preferred). Demonstrated success leading multi-stakeholder launches and driving adoption across complex organizational structures. Exceptional storytelling and writing skills combined with strong product instinct. Proven experience creating enablement materials (decks, battlecards, talk tracks) that effectively move win rates. Analytical mindset with comfort using data (surveys, usage metrics, funnel analysis, win/loss insights) to inform strategic decisions. Highly collaborative, resourceful operator who thrives in fast-moving environments while managing multiple priorities and stakeholders.

Own positioning and messaging by crafting clear value propositions by segment/persona and ensuring consistency across materials. Lead 'Market Moment' launches with tiered launch plans for new products and partnerships. Build persona and ICP depth by developing detailed buyer/user personas and mapping their pains. Drive sales and channel enablement by creating pitch decks, one-pagers, talk tracks, and battlecards. Maintain competitive and market intelligence through win/loss insights and competitor tracking. Source customer proof and content including stories, case studies, and testimonials. Serve as the voice of the customer by synthesizing research, interviews, and support data to inform product roadmap.