Achieve annual sales plan. Develop market strategy focused on builders, owners, contractors, developers, architects, and property management. Expand current relationships and grow share with top builders. Mentor Territory Managers (TMs) with BDM competency skills. Partner with TMs for selection of annual targets and attainment of annual conversion goal. Develop professional relationships between strategic builders. Ensure Moen product portfolio is maximized with builders. Drive Strategic Account Manager (SAM) generated specifications. Leverage technology and internal process improvements. Develop support network to maximize sales potential. Develop fact-based business case proposals. Manage assigned budgets. Monitor and communicate business trends, distribution patterns, consumer and trade attitudes, and competitive practices.