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Social Media Manager

Posted about 1 month agoViewed

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💎 Seniority level: Manager, 3 to 5 years

📍 Location: APAC, EU

🔍 Industry: SaaS

🏢 Company: ThriveCart👥 11-50💰 $35,000,000 about 2 years agoShoppingE-CommercePaymentsMarketingInsurance

🗣️ Languages: English

⏳ Experience: 3 to 5 years

🪄 Skills: Google AnalyticsContent creationREST APICommunication SkillsAnalytical SkillsSEOMarketingDigital MarketingData analyticsA/B testing

Requirements:
  • 3 to 5 years of experience in social media management, preferably in a SaaS or tech environment.
  • Strong content creation skills — can craft compelling captions and work with design/content teams to produce visuals/videos.
  • Familiarity with HubSpot or social media management tools for scheduling, reporting, and campaign tracking.
  • Analytical mindset with experience in interpreting social media metrics and optimizing strategies accordingly.
  • Excellent communication skills and a passion for building online communities.
Responsibilities:
  • Develop and execute a data-driven social media strategy aligned with Piktochart's brand voice and business goals.
  • Create engaging, on-brand content (graphics, short videos, carousels, and captions) to highlight Piktochart’s features, user stories, and educational resources.
  • Plan, organize, and maintain a detailed social media content calendar to ensure consistent posting across all platforms.
  • Build and nurture a strong online community by responding to comments, DMs, and mentions across platforms (LinkedIn, Instagram, Twitter/X, Facebook, etc.).
  • Use social media analytics tools (HubSpot, native platform insights, or relevant tools) to track key metrics like engagement rate, follower growth, and click-through rates.
  • Partner with email marketing, product marketing, and SEO teams to align social media efforts with ongoing campaigns, product launches, and events.
  • Stay ahead of social media trends, algorithm changes, and emerging platforms.
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