Marketing Analyst

Posted 4 months agoInactiveViewed

View full description

💎 Seniority level: Middle, 2+ years

📍 Location: United States

💸 Salary: 98000.0 - 123000.0 USD per year

🔍 Industry: IT and Security

🏢 Company: Cribl👥 251-500💰 $150,000,000 Series D almost 3 years agoReal Time Big Data Information Technology Software

⏳ Experience: 2+ years

🪄 Skills: Data visualizationData analytics

Requirements:

2+ years in a data analytics role, ideally within a marketing environment.
Hands-on experience with multi-touch attribution modeling and account-based marketing analytics.
Proficiency in SQL and experience with at least one major data visualization tool.
Skills in statistical analysis and understanding of key marketing metrics.
Strong communication skills to translate data into meaningful insights.
Strong attention to detail for data accuracy and quality.
Problem-solving skills and experience working collaboratively across teams.
Familiarity with marketing platforms like Google Analytics and Salesforce is a plus.

Responsibilities:

Collaborate with marketing program owners to establish KPIs for measuring program or content performance.
Design, build, and maintain interactive dashboards and custom reports for reporting needs.
Assist with the implementation of multi-touch attribution tools and conduct data integrity audits.
Analyze marketing data to provide actionable insights on campaign performance and key metrics.
Identify trends and opportunities within data to improve marketing strategies.
Create visually compelling reports to effectively communicate insights.
Identify gaps and opportunities in marketing analytics processes.

Apply

Related Jobs

Apply

🔥 Senior Email Marketing Analyst

Posted about 22 hours ago

📍 United States, United Kingdom, Ireland

🧭 Full-Time

🔍 Travel

🏢 Company: Sojern👥 501-1000💰 $9,842,000 over 1 year ago🫂 Last layoff over 1 year agoDigital Marketing Advertising Platforms SaaS Travel

🔧 Requirements

Proficiency in email platforms (ie Salesforce Marketing Cloud, Marketo, Braze, Iterable, HubSpot, Mailchimp, or Adobe Campaign …)
SQL for querying booking data
Tableau for dashboarding
2-4 years of hands-on experience in data or business analytics role or email marketing
At least 1 year of experience in digital advertising

💡 Responsibilities

Act as one of the go-to experts for email marketing across teams
Implement multi-ID matching strategies to resolve overlaps
Track metrics like open rates, conversion rates, cancellations, and channel cannibalization
Build Tableau/BI dashboards
Ensure accuracy across systems
Recommend improvements for email cadence, segmentation, and triggers
Investigate underperforming campaigns

SQLData AnalysisGoogle AnalyticsTableauData visualizationDigital MarketingData analyticsA/B testing

Posted about 22 hours ago

Apply

🔥 Senior Marketing Analyst

Posted 17 days ago

📍 United States

💸 80000.0 - 90000.0 USD per year

🏢 Company: Stio👥 101-250💰 $4,385,299 over 5 years agoLifestyle Fashion Wearables Apparel

🔧 Requirements

4+ years of relevant experience as a marketing analyst, data analyst, or similar role
Advanced SQL skills (e.g., CTEs, window functions, and data wrangling)
Experience with cloud data warehouses (e.g., Snowflake, BigQuery), data transformation tools (e.g., dbt), and version control (e.g., GitHub)
Experience with R or Python
Advanced Excel skills (e.g., pivot tables, various lookup functions, comfortable writing efficient formulas, easily-to-follow work)
Experience as a developer with at least one BI tool (e.g., Power BI, Tableau)
History of building collaborative and trusting relationships with supported stakeholders
Experience creating presentations and communicating analysis findings to leadership (verbally, written, and visually)

💡 Responsibilities

Provide analytical support to the Performance Marketing team for direct response marketing spend allocation. Work with Performance Marketing and Finance teams to optimize spend and ROI given operational and financial constraints.
Lead demand-based revenue forecasting for DTC channels, working closely with Finance, Performance Marketing, Ecommerce, Retail, and Inventory Planning teams.
Operate, maintain, and improve the foundational methodology and models that enable the two critical outputs above. This includes, but is not limited to: marketing attribution, customer lifetime value, and customer acquisition. Recommend where and when to transition existing tools to other data stack components, then lead the buildout and migration.
Design and deliver other analysis projects that drive better-informed decisions across Marketing and DTC teams (and sometimes other teams as needed).
Assist in building and maintaining Stio’s data infrastructure with a focus on ownership of sources, data, and business logic in the marketing and DTC domains. Our data stack currently consists of Fivetran, Microsoft Fabric, SQL/dbt, R, GitHub, and Power BI with many marketing analytics tools built in Excel using VBA.
Improve data governance, both internal to the Data & Analytics team and external to other business users, by creating documentation for workflows and data objects.
Continuous learning to improve knowledge of technical best practices as well as knowledge of Marketing and DTC domains.

SQLData AnalysisExcel VBAMicrosoft Power BIData engineeringData visualizationMarketingFinancial analysisData modelingData analyticsData management

Posted 17 days ago

Apply

🔥 Senior Marketing Analyst - Advanced Analytics

Posted 22 days ago

📍 United States, Canada

💸 130000.0 - 156000.0 USD per year

🔍 Marketing

🏢 Company: Hootsuite👥 1001-5000💰 $50,000,000 Debt Financing about 7 years ago🫂 Last layoff about 2 years agoDigital Marketing Social Media Marketing Social Media Management Apps

🔧 Requirements

Extensive relevant experience within a fast-paced business environment, with specialized experience in marketing data and customer segments.
Ability to apply advanced statistical analysis, regression models, and predictive analytics to marketing data.
Strong ability to use visualization tools to translate complex data into clear, actionable insights.
Experience analyzing and understanding how customers engage with marketing campaigns, using this insight to optimize marketing efforts.
Ability to create and analyze customer segments to develop personalized marketing strategies that drive engagement and conversion.
Deep knowledge of how to track, evaluate, and optimize the effectiveness of marketing campaigns based on performance data.
Expertise in attribution modeling, including multi-touch attribution, and the ability to apply insights to improve the effectiveness of marketing channels.
Expertise in writing complex SQL queries to extract and manipulate marketing data from relational databases.

💡 Responsibilities

Lead Marketing Analytics Initiatives: Manage key cross-functional analytics projects related to campaign performance, customer engagement, and marketing ROI.
Campaign Performance and KPI Analysis: Analyze key marketing KPIs, such as conversion rates, customer lifetime value, cost per acquisition, and return on marketing investment (ROMI).
Collaborate on Marketing Attribution: Work with the marketing team to develop and refine multi-touch attribution models, ensuring the team accurately measures the impact of different marketing channels (e.g., email, social media, paid search) on customer journeys and sales.
Customer Segmentation and Personalization: Analyze customer data to create detailed segments based on demographics, behavior, and purchase history.
A/B Testing and Experimentation: Lead A/B tests and experiments to evaluate the effectiveness of new marketing tactics, product features, or customer engagement strategies.
Forecasting and Trend Analysis: Utilize statistical models and machine learning algorithms to forecast trends in customer behavior and campaign performance, allowing for proactive adjustments to marketing strategies that maximize ROI.
Mentor Data Analysts within the team through hands-on coaching and training to elevate their skills and impact.

SQLData AnalysisMachine LearningTableauCommunication SkillsAnalytical SkillsCollaborationMentoringData visualizationMarketingData modelingData analyticsData managementA/B testing

Posted 22 days ago

Apply

🔥 Marketing Analyst Graduate (Remote - Work from Anywhere)

Posted 27 days ago

📍 Worldwide

🧭 Full-Time

🔍 Fintech, Banking, Blockchain

🏢 Company: Xapo Bank👥 251-500 Accounting Bitcoin Financial Services Banking

🔧 Requirements

A recent Bachelor’s degree in Marketing, Analytics, Business, or a related field;
Strong analytical mindset with the ability to gather and interpret data to generate insights;
Familiarity with advertising and analytics platforms (e.g., Google Analytics, Google Ads, Meta Ads, etc.);
Familiarity with business analytics tools (Looker, Tableau, Amplitude, etc.)
Strong communication, writing, and teamwork skills to collaborate across teams
A positive attitude and eagerness to learn and grow in a fast-paced environment

💡 Responsibilities

Assist with Marketing KPI reports:
Support the creation and maintenance of weekly and monthly dashboards that measure key marketing metrics
Help monitor trends and identify insights to inform marketing optimizations and strategy
Campaign performance measurement and evaluation
Gather data from marketing and business analytics tools (Meta Ads, Google Ads, Looker, Google Analytics, Amplitude, etc.) to evaluate advertising campaigns
Prepare reports and presentations to communicate findings to the marketing team and agency partners
Data process improvement
Work with other internal teams to automate data query and reporting
Help improve efficiency in the data reporting workflows
Support with additional marketing analytics tasks as needed

Data AnalysisProject CoordinationGoogle AnalyticsCommunication SkillsAnalytical SkillsOrganizational skillsTeamworkReportingMarket ResearchData visualizationMarketingStakeholder managementLead GenerationDigital MarketingResearch skillsA/B testing

Posted 27 days ago

Apply

🔥 Middle Marketing Analyst (Promova)

Posted 2 months ago

📍 Worldwide

🧭 Full-Time

🔍 Language Education

🏢 Company: Genesis👥 10001-3000 Automotive Sales Manufacturing Recreational Vehicles

🔧 Requirements

At least 1 year of experience as an Analyst.
Strong SQL skills for database management and analysis of large datasets.
Experience working with data visualization tools such as Tableau.
Experience with Python.
Ability to find optimal and non-standard solutions.

💡 Responsibilities

Prepare and analyze reports to track the effectiveness of marketing campaigns.
Day-to-day cooperation with the marketing team to improve the effectiveness of the user acquisition process.
Conducting research and data analysis to identify new opportunities and optimize processes.
Improved LTV attribution and forecasting processes for more accurate campaign performance measurement.

PythonSQLData AnalysisTableauData visualization

Posted 2 months ago

Apply

🔥 Sr. Digital Marketing Analyst (I, II)

Posted 3 months ago

📍 CA, CT, CO, FL, NJ, NV, NY, TX, WA

🧭 Full-Time

💸 105000.0 - 135000.0 USD per year

🔍 Performance marketing technology

🏢 Company: Connexity, a Taboola company

🔧 Requirements

5+ years of experience in a data analytical role.
3+ years of experience managing paid digital marketing campaigns.
Performance marketing and direct response advertising experience required.
BS/BA in business, economics, mathematics, computer science, or statistics preferred.
Strong working knowledge of Excel and ability to work with technical systems.

💡 Responsibilities

Produce and report on business unit metrics relevant to traffic, monetization, and conversion quality.
Manage day-to-day operations of high-impact marketing campaigns.
Monitor daily business performance and optimize traffic quality.
Produce and present executive reports for high-level decision making.
Mentor junior analysts and participate in the hiring process.

Data AnalysisGoogle AnalyticsReportingDigital MarketingData analytics

Posted 3 months ago

Apply