- Conduct research to identify potential leads and target employers, brokers, agencies, etc.
- Reach out to prospects via phone calls, emails, and social media.
- Qualify leads by understanding their needs and determining their potential fit with our products/services.
- Schedule meetings or demos with qualified leads.
- Collaborate with the marketing team to align on lead generation strategies and campaigns.
- Maintain accurate and up-to-date records of all interactions in the CRM system.
- Representing our product in the market at events / conferences as needed, which may take place during evening and/or weekend hours.
- Continuously improve sales skills and product knowledge through training and feedback.
- Identify areas where we can improve tools and processes.
- Compliance with all applicable laws and regulations.
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