- Research trending industry topics based on SEO-provided keywords.
- Create 4-6 blog briefs weekly through thorough research.
- Review and edit content for grammar, clarity, consistency, and brand voice.
- Structure content for AI-friendly formatting including FAQ sections and schema.
- Publish blog drafts in WordPress after full editing process.
- Manage and send monthly blog newsletters.
- Update existing blogs with current data, product information, and AEO/SEO optimizations.
- Build and schedule email campaigns using Active Campaign.
- Analyze and report on content performance using GSC and GA4.