Rootstrap

Rootstrap is a full-service custom design and development shop specializing in responsive web/mobile solutions and custom applications.

51-100 employees
Founded 2011
Android
Private Company

Open Positions5

Uruguay, Argentina, ColombiaFull-TimeB2B Tech, Digital ServicesPosted
  • Develop and maintain a cohesive brand voice across all channels.
  • Lead the creation of high-quality content including sales collateral, public content, and thought leadership pieces.
  • Partner with Delivery and Sales teams to turn project outcomes into strong case studies.
  • Maintain and evolve messaging frameworks and positioning guidelines.
  • Own LinkedIn strategy for corporate channels and leadership amplification.
  • Plan, create, and schedule posts to strengthen brand visibility and generate engagement.
  • Coordinate social campaigns tied to service lines, vertical strategies, partnerships, and talent branding.
  • Track and optimize content performance.
  • Implement and maintain dashboards to track marketing KPIs.
  • Analyze campaign and channel performance to inform strategic decisions.
  • Provide monthly and quarterly reporting for leadership.
  • Recommend optimization opportunities based on data-driven insights.
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About Rootstrap

Rootstrap is a global digital product development company specializing in responsive web and mobile solutions, custom applications, and strategic product development. We partner with clients from startups to Fortune 100 companies, tackling projects that challenge our talented team and deliver innovative solutions. Our services span web and mobile development, cloud and DevOps, design and user experience, product strategy, AI, and quality assurance. We leverage a modern tech stack that includes iOS, Android, React, Ruby on Rails, and various other technologies to build cutting-edge applications. Our engineering culture emphasizes high-quality code, automated testing, continuous improvement, and collaboration. We value autonomy and creativity, fostering a work environment where team members can contribute ideas and lead initiatives. We encourage cross-functional collaboration, 360-degree feedback, and mentorship programs to support employee growth. With a distributed team across Los Angeles, San Francisco, New York, and Montevideo, we provide flexible remote work options and a strong focus on real human connections. Our commitment to excellence has earned us recognition as a Fastest Growing Company and a Best B2B Service Provider. We're dedicated to helping companies launch, grow, and scale their digital products and services. Our team of over 290 global team members offers various benefits, including access to Rootstrap University, learning bonuses, and flexible work schedules. We are dedicated to inclusivity, and all candidate searches are covered under Uruguayan Law 19691 (the purpose of this law is to promote the inclusion of people with disabilities).

Tech Stack

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