Sr Conversion Rate Optimization (CRO) Strategist
J
JobgetherECommerce Marketing
Based in the United StatesFull-TimeSenior
Salary90,000 - 120,000 USD per year
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Job Details
- Experience
- 5+ years
- Required Skills
- Data AnalysisGoogle AnalyticsDigital MarketingA/B testing
Requirements
- 5+ years of experience working with Shopify Plus agencies, eCommerce brands, or similar digital optimization environments.
- Proven experience managing conversion rate optimization strategies and delivering measurable business improvements.
- Expert-level knowledge of the Shopify Plus ecosystem and D2C eCommerce best practices.
- Strong understanding of website design principles, user experience optimization, and digital conversion strategies.
- Hands-on experience with A/B testing and multivariate testing methodologies.
- Strong familiarity with Google Analytics 4, Google Tag Manager, and other analytics platforms.
- Ability to analyze performance data, identify trends, and turn insights into actionable recommendations.
- Experience creating CRO strategies based on user behavior, funnel analysis, competitive research, and customer needs.
- Excellent communication and collaboration skills, with the ability to work effectively with technical and non-technical stakeholders.
- Strong presentation skills and the ability to communicate complex findings clearly to clients and internal teams.
- Self-motivated mindset with the ability to manage multiple projects and priorities in a fast-changing environment.
Responsibilities
- Own the CRO testing roadmap and prioritization strategy across multiple client accounts.
- Develop, manage, and analyze A/B and multivariate testing programs to improve conversion rates and revenue performance.
- Conduct heuristic analyses, competitive research, and customer journey evaluations to identify optimization opportunities.
- Design CRO hypotheses focused on improving website layouts, content structures, visuals, messaging, and user experiences.
- Translate test results into clear business impact insights, including conversion improvements, revenue growth, and customer lifetime value opportunities.
- Manage the testing implementation process, analytics stack, reporting workflows, and performance measurement.
- Collaborate with clients to understand business objectives, design goals, and digital experience challenges.
- Create and present client-facing recommendations, optimization strategies, and performance reports.
- Support new business initiatives through website audits, opportunity assessments, project scoping, and strategic recommendations.
- Provide mentorship, feedback, and quality assurance support to junior strategists and team members.
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