Front-End Development and Conversion Rate Optimization (CRO) Manager
E
ElevenLabsAI research
Remote-first, so it can be executed from anywhere in NA and EUFull-TimeManager
Salary not disclosed
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Job Details
- Required Skills
- HTMLCSSJavascriptA/B testing
Requirements
- Proven track record owning a CRO/experimentation program that delivered measurable conversion and revenue gains
- Hands-on expertise with A/B testing and CRO tools (e.g., Optimizely, VWO, Statsig, GrowthBook)
- Proficiency with web analytics tools (e.g., GA4, Amplitude, Mixpanel)
- Front-end development skills (HTML, CSS, JavaScript)
- Strong analytical rigor regarding statistical significance and sample size
- Experience optimizing signup, onboarding, and landing-page funnels for self-serve and lead-gen motions
- Ability to work closely with design, engineering, and copy teams
- Clear communication skills to turn data into decisions
- Experience in scrappy, high-ownership environments building programs from the ground up
Responsibilities
- Own the CRO strategy and experimentation roadmap across the marketing site, landing pages, and signup/onboarding funnels
- Form hypotheses from analytics, session data, and user research; prioritize tests by expected impact and effort
- Design, build, QA, and launch A/B and multivariate tests; ensure results are statistically sound
- Partner with design, engineering, and copy to spec and ship high-quality variants quickly
- Analyze results, document learnings, and turn wins into durable improvements across the funnel
- Instrument funnel analytics and tracking so conversion impact is measurable end-to-end
- Align on-site conversion with paid and lifecycle traffic in partnership with performance and lifecycle marketing
- Raise experimentation velocity and rigor as the program scales
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