Events & Field Marketing Specialist
New
M
Malvern PanalyticalB2B Marketing
United StatesFull-TimeMiddle
Salary75k-85k + Bonus
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Job Details
- Required Skills
- Project ManagementSalesforceLead GenerationCRM
Requirements
- Experience executing B2B marketing campaigns, events, and lead-generation activities
- Confident in planning and delivering trade shows, customer events, and partner programs
- Understanding of demand generation, pipeline development, and campaign performance tracking
- Strong organizational and project management skills with ability to manage multiple priorities
- Effective communication and cross-functional collaboration skills
- Proficiency with marketing tools such as CRM and automation platforms
- Analytical mindset with the ability to measure and improve performance
- Detail-oriented with a commitment to high-quality work in a fast-paced environment
- Ability to travel up to 40% to support regional events and initiatives
- Bachelor’s degree in Marketing, Communications, Business, or related field preferred
- 5+ years of B2B marketing experience preferred
- Knowledge of Salesforce and marketing automation systems like Pardot preferred
Responsibilities
- Plan and deliver impactful events, campaigns, and demand-generation programs
- Partner with regional sales teams and global marketing to execute engaging customer experiences
- Measure and analyze campaign performance to drive pipeline growth
- Continuously improve campaign effectiveness through data-driven insights
- Manage multiple priorities with strong organizational and project management skills
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