Field Partner Marketing Specialist

New
T
TekmetricAutomotive SaaS
RemoteFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
5+ years
Required Skills
Project ManagementSalesforceCRMHubSpot

Requirements

  • 5+ years of experience in field marketing, event marketing, or channel marketing.
  • Demonstrated experience supporting or executing partner, channel, or trade events in B2B or SaaS environments.
  • Strong project management and logistics skills with the ability to manage multiple activations simultaneously.
  • Willingness to travel 30% of the time to key markets.
  • Ability to represent the company in-person with partners and industry audiences.
  • Collaborative communication skills to work cross-functionally with internal and external stakeholders.
  • Familiarity with CRM tools such as HubSpot or Salesforce for tracking and lead capture.
  • Self-directed leadership style capable of structuring own work in a dynamic environment.
  • Experience in the automotive aftermarket or automotive SaaS is a plus.

Responsibilities

  • Plan, coordinate, and execute field events and partner activations across key regions.
  • Serve as the Tekmetric representative at regional association events, industry expos, and coaching organization gatherings.
  • Coordinate logistics for partner-facing events including booth setup, collateral, and sponsorship coordination.
  • Build and maintain field activation kits and partner enablement materials for Field Channel Managers.
  • Act as a liaison between the Field Channel Team, Partner Marketing, and Events Team to inform program design.
  • Support in-field activation for strategic alliances and coordinate co-marketing touchpoints.
  • Track field event performance, partner referral volume, and lead capture data.
  • Coordinate with Sales on lead handoff processes and maintain a calendar of partner events.
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