Senior Growth Marketing Campaigns Manager
New
V
VantaB2B SaaS
Remote U.S.Full-TimeSenior
Salary$145K - $171K
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Job Details
- Experience
- 8+ years
- Required Skills
- SalesforceHubSpot
Requirements
- 8+ years in B2B SaaS demand generation or growth marketing.
- Proven track record owning integrated campaigns from strategy to results and budget accountability.
- Analytical fluency in setting measurement standards and interpreting data signals.
- Experience working cross-functionally with Sales, SDR, creative, and Product Marketing teams.
- Hands-on experience with marketing automation tools like HubSpot.
- Proficiency in Salesforce.
- Executive-level communication and presentation skills.
- Demonstrated ability to improve team processes and programs.
- Openness to utilizing AI tools for workflow efficiency and skill amplification.
Responsibilities
- Architect and execute integrated campaign strategy (brand, launch, event, demand) across key channels.
- Define and own MQL, pipeline contribution, and conversion rate targets.
- Build segment campaign infrastructure, including frameworks, playbooks, and templates.
- Partner with Product Marketing to design launches and plan sales plays.
- Collaborate with Sales and SDR teams on lead routing, SLAs, and feedback loops.
- Manage the campaign roadmap, calendar, and budget for the core segment.
- Lead ABM strategy for priority verticals.
- Implement AI solutions responsibly to improve efficiency and workflow.
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