Growth Marketing Manager, Performance Marketing
New
A
ArchyDental SaaS
United StatesFull-TimeManager
Salary$100K - $130K
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Job Details
- Experience
- 5+ years
- Required Skills
- Data AnalysisHubSpot
Requirements
- 5+ years of relevant experience in performance marketing, growth marketing, or demand generation.
- Direct, hands-on experience building and managing campaigns in Meta Ads, Google Ads, and TikTok Ads.
- Track record of owning the full campaign lifecycle including strategy, bidding, and measurement.
- Experience developing performance marketing creative concepts and briefs.
- Strong analytical skills using spreadsheets, marketing analytics, and attribution tools to connect spend to revenue.
- Proven experience partnering with Sales, SDRs, RevOps, and creative collaborators.
- Strong written and verbal communication skills for briefs and performance readouts.
- Experience operating in a fast-paced startup or high-growth environment.
- Proficiency with AI tooling (e.g., Claude Code, Codex) for creative iteration and analysis.
Responsibilities
- Own the full campaign lifecycle across Meta Ads, Google Ads, and TikTok Ads, from strategy and setup to optimization and reporting.
- Develop performance marketing creative concepts and briefs grounded in customer insight and campaign data.
- Collaborate with creative partners to produce high-performing assets based on specific performance feedback.
- Build and manage an experimentation roadmap across audiences, messaging, landing pages, and bidding strategies.
- Analyze performance data to prioritize tests, iterate on winning ideas, and address campaign fatigue.
- Design full-funnel programs to build awareness and improve conversion from marketing-qualified leads to closed-won revenue.
- Manage channel budgets and monitor customer acquisition costs to ensure efficient pacing.
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