Search & Content Lead
New
Philippines-based candidates, AU business hours (approx. 9 AM - 5 PM, Monday to Friday)ContractSenior
Salary2,500 AUD per month
Apply NowOpens the employer's application page
Job Details
- Languages
- Excellent written English
- Required Skills
- ShopifyGoogle AnalyticsSEOWordPress
Requirements
- Proven experience in commercial SEO and content strategy.
- Strong experience with category and product-led content optimization.
- Proficiency in Google Analytics (GA4) and Search Console.
- Experience with CMS platforms (e.g., WordPress, Shopify).
- Strong content briefing, editing, and optimization skills.
- Excellent written English (clear, structured, and persuasive).
- Ability to translate data into actionable improvements.
- Attention to detail and content accuracy.
- Comfortable working independently in a remote setup.
Responsibilities
- Develop and execute SEO and content initiatives aligned with commercial goals.
- Conduct keyword research and search intent analysis to identify non-brand, high-intent search opportunities.
- Translate technical product information into clear, buyer-friendly content for product and category pages.
- Continuously update and optimize existing pages to improve internal linking and on-page SEO.
- Interview internal subject-matter experts to extract insights and buyer objections.
- Monitor performance using GA4 and Search Console, and report on metrics tied to business outcomes.
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