Paid Media Specialist
New
Argentina, Chile, Honduras, Panama, Peru, South Africa, US Time Zones (EST–PST)ContractMiddle
Salary1,500 - 2,000 USD per year
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Job Details
- Languages
- English
- Required Skills
- Google WorkspaceSlackAsana
Requirements
- Demonstrated paid media experience with Meta Ads as your strongest channel
- Proven track record of driving net new customer growth with measurable CAC and ROAS impact
- Structured approach to experimentation: hypothesis, test, measure, iterate
- Solid knowledge of Google Ads, GA4, Google Tag Manager, and attribution tools like Triple Whale or Northbeam
- Ability to identify and resolve attribution discrepancies between platform and back-end data
- Comfortable working independently in a lean, remote environment
- Strong written and spoken English with clear, proactive communication
- Prior remote work experience required
- Fluent with remote collaboration tools (Slack, Zoom, Google Workspace, Asana)
Responsibilities
- Own and optimise paid campaigns across Meta, Google, Snapchat, and YouTube on a daily basis
- Drive the ad creative testing pipeline—designing tests, measuring results, cutting what doesn't work, and scaling what does
- Analyse performance data daily and translate it into clear, actionable decisions
- Rebuild Google Ads presence from the ground up, including Search campaigns and Google Shopping
- Collaborate with the creative team to brief and evaluate ads based on performance data
- Reconcile platform data with back-end sales data to ensure accuracy and reporting integrity
- Navigate advertising compliance requirements and find smart ways to reach audiences within platform restrictions
- Flag performance issues early, communicate proactively, and move quickly when something needs attention
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