- Manage the digital media team contract and schedule in-person studio time.
- Oversee reporting and ensure digital media assets are integrated into the social media calendar for timely posting.
- Coordinate with the SEO team to oversee website performance and Google My Business profile.
- Schedule monthly review meetings to analyze metrics like website traffic and user engagement.
- Write blog posts and provide content to the SEO team for publication.
- Maintain and engage with social media accounts (Instagram, TikTok, Facebook).
- Develop and enhance LinkedIn profile.
- Create lead magnets and execute drip campaigns within the CRM.
- Track lead sources and monitor client intake.
- Identify and research speaking and podcast opportunities.