Product Marketer
New
H
HubSpotMarketing Software
Remote - USAFull-TimeMiddle
Salary88,000 - 132,000 USD per year
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Job Details
- Experience
- 3-5 years
- Required Skills
- Project ManagementArtificial IntelligenceContent creation
Requirements
- 3-5 years in a marketing or customer facing role with a track record of ideating and executing innovative, impactful go-to-market tactics and launching products
- History and track record of supporting product launch materials across the marketing funnel, including enablement
- Strong storytelling abilities with customer-centric perspective
- Ability to simplify complex features into clear, compelling narratives
- Manage complexity well while staying adaptable to changing priorities
- Data-driven decision-making with strong analytical mindset and strategic approach
- Great project management skills including compelling written and verbal communication and strong presentation capabilities
- Owner's mindset with high personal accountability
- Tangible experience using AI in the context of a marketing role
Responsibilities
- Develop and execute go-to-market strategies for product launches and feature updates, including positioning, value propositions, and messaging
- Work with a team of product leaders, sales leaders, market researchers, product marketers, competitive analysts, and creatives to inform and execute on product strategy
- Create compelling content across multiple formats (written, video, presentations) and tell customer and product stories across all marketing channels
- Enable the sales team with world-class internal and external content (demos, decks, comparisons) that demonstrates the power of our products
- Lead cross-functional initiatives through influence and collaboration, building relationships with senior internal and external personnel
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