Web Content Manager
New
P
Precisely US JobsData Integrity / B2B SaaS
100% remote east coast or central time zone in the US, East Coast or Central time zoneFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 4+ years
- Required Skills
- SEOWordPressGenerative AISEMrushAhrefs
Requirements
- 4+ years of professional SEO and web content experience.
- Specific experience within B2B SaaS or enterprise software environments.
- Proficiency in WordPress.
- Experience with SEO platforms such as Google Search Console, GA4, Semrush, Ahrefs, or Brightedge.
- Proficient with AI content generation tools (e.g., Claude, ChatGPT, Microsoft Copilot).
- Strong understanding of how LLMs and AI answer engines surface and cite content.
- Solid experience with organic keyword research, search intent mapping, and AI-driven search behavior.
- Ability to write, review, and edit AI-generated content for brand accuracy, compliance, and SEO optimization.
- Experience connecting SEO and AEO content performance to B2B pipeline metrics.
- Familiarity with AI search visibility platforms like Profound or Semrush’s AI Overviews tracker.
Responsibilities
- Contribute to SEO and AEO content strategy across Precisely.com, aligned to keyword opportunity, buyer intent, and funnel stage.
- Execute keyword research, topic mapping, and content gap analysis across traditional search and AI-driven answer platforms.
- Apply established frameworks for content that surfaces in featured snippets, People Also Ask, and AI-generated answers.
- Maintain and evolve a content calendar that balances new production, refresh cycles, and consolidation.
- Own the content quality and performance of key pages including product, solution, resource, and landing pages.
- Execute editorial governance standards including metadata conventions, internal linking, and on-page optimization.
- Audit existing content regularly and make recommendations on updates, consolidations, and removals based on performance data.
- Work cross-functionally with product marketing, demand generation, web, and technical SEO teams.
- Track and report on content performance across organic traffic, rankings, engagement, and AI search visibility.
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