Marketing Operations & Reporting Specialist
New
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Prime System SolutionsB2B Marketing Operations
Central Visayas, Philippines. Metro Manila, Philippines. Calabarzon, Philippines. Central Luzon, PhilippinesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3–5 years of experience in Marketing Operations, Revenue Operations, Demand Generation Operations, or a similar B2B marketing role.
- Required Skills
- Data AnalysisMicrosoft ExcelCRMHubSpotGoogle Sheets
Requirements
- 3–5 years of experience in Marketing Operations, Revenue Operations, Demand Generation Operations, or a similar B2B marketing role.
- Advanced proficiency in HubSpot (Marketing Hub, CRM, Workflows, Lists, Segmentation, Reporting, Lead Scoring).
- Hands-on experience administering and optimizing HubSpot.
- Strong understanding of B2B marketing operations, lead management, and funnel analytics.
- Strong Microsoft Excel or Google Sheets reporting skills.
- Experience working with CRM platforms and marketing automation systems.
- Experience supporting Account-Based Marketing (ABM) initiatives.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Highly detail-oriented with a strong commitment to data accuracy.
Responsibilities
- Own and manage day-to-day marketing operations within HubSpot and integrated CRM platforms.
- Configure and optimize marketing automation workflows, lead routing, segmentation, lifecycle stages, and campaign execution.
- Maintain lead scoring, account scoring, source attribution, campaign taxonomy, and funnel tracking.
- Ensure data integrity through ongoing data hygiene, field governance, list management, and documentation.
- Utilize ZoomInfo and other data sources to support Account-Based Marketing (ABM) initiatives.
- Develop and maintain dashboards and reports that measure marketing performance across the entire funnel.
- Deliver weekly, monthly, and executive-level reports with actionable recommendations.
- Collaborate closely with Marketing, Sales, Revenue Operations, and Leadership to optimize overall funnel performance.
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