Product Marketing Director, VCSP

New

United StatesFull-TimeDirector

SalaryUSD 171,800 - 440,200 / year (Total Target Compensation inclusive of base pay and performance-based bonus)

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Job Details

Bachelor's degree in business, marketing, technology, or a related field; MBA or advanced degree preferred.
10+ years of experience in product marketing, partner marketing, or go-to-market roles in B2B software/cloud.
Meaningful, tenured experience in the VCSP/MSP ecosystem, including partner business models and retention drivers.
Proven ability to create portfolio-level messaging for multi-product solutions.
Strong executive presence with experience influencing senior stakeholders via data-driven narratives.
Track record of diagnosing business problems and driving cross-functional execution.
Strong analytical mindset with the ability to define and interpret performance metrics.
Hands-on experience with content and enablement tools, including frameworks and competitive positioning.
Experience working in a global, matrixed environment through influence.
Familiarity with data resilience, backup, recovery, M365 protection, and cloud storage preferred.
Willingness to travel for partner meetings, internal planning, and events.

Represent Product Marketing in executive forums and lead QBRs.
Diagnose growth and retention challenges and develop outcome-based plans.
Maintain VCSP-specific positioning and a scalable content/narrative framework.
Collaborate with partner marketing to create integrated GTM plays.
Orchestrate cross-functional execution across Product Management, Sales, and Partner teams.
Deliver VCSP-ready enablement tools including battlecards, training, and solution briefs.
Monitor success metrics and translate partner/customer feedback into actionable roadmap recommendations.

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