Director, Demand Generation & ABX
New
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SimSpace CorporationCybersecurity SaaS
Remote - U.S.Full-TimeDirector
Salary$200K; $200K • Offers Equity • Offers Bonus
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Job Details
- Experience
- 15+ years
- Required Skills
- HubSpot
Requirements
- 15+ years of B2B SaaS demand generation experience across high-growth and enterprise environments.
- Proven track record of building pipeline and driving measurable revenue outcomes.
- Experience developing content strategies in partnership with Product Marketing.
- Deep expertise in account-based marketing and data-driven targeting strategies.
- Strong partnership with Sales leadership and a history of improving pipeline conversion and lead quality.
- Experience building, managing, and developing high-performing teams.
- Experience managing multi-million-dollar marketing budgets and forecasting pipeline impact.
- Executive presence with the experience communicating strategy and performance and investment recommendations to executive leadership.
- Experience with modern demand gen and marketing technology platforms, such as 6sense, Demandbase, Bombora, ZoomInfo, HubSpot, Marketo, and Salesforce.
- MBA or equivalent experience preferred.
Responsibilities
- Develop and lead the global demand generation strategy, aligning campaigns, content, and channels to SimSpace's growth goals.
- Own pipeline contribution targets and demand gen performance across the funnel, reporting on conversion rates and sales velocity.
- Lead account-based marketing programs for priority accounts in partnership with Sales and Product Marketing.
- Manage the demand generation budget across paid media, content, events, and agencies.
- Build and lead a high-performing demand generation team spanning campaign management, content, and digital marketing.
- Partner with Sales leadership to align on lead quality, account prioritization, territory strategy, and pipeline goals.
- Leverage AI and automation to reduce friction across the funnel and improve marketing efficiency.
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