Senior Strategist, Lifecycle Marketing
New
U
UN/COMMONDTC Ecommerce
Mexico. Brazil. Argentina. Colombia. Costa Rica. PhilippinesContractSenior
Salary not disclosed
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Job Details
- Experience
- 5 to 7 years
- Required Skills
- Data AnalysisShopifyCRM
Requirements
- 5 to 7 years of experience managing retention marketing programs for DTC ecommerce brands.
- Demonstrated experience developing lifecycle strategies across email, SMS, CRM, and loyalty programs.
- Extensive experience working with Klaviyo is required.
- Experience working with Shopify or supporting Shopify-based ecommerce brands.
- Strong understanding of lifecycle marketing analytics and performance reporting.
- Ability to translate performance data into actionable marketing strategies.
- Strong client communication and presentation skills.
- Ability to work independently while collaborating with distributed teams.
- Bachelor’s degree or equivalent professional experience.
Responsibilities
- Develop lifecycle marketing strategies for assigned ecommerce client accounts.
- Create strategic roadmaps aligned to client goals, historical performance, and scoped service hours.
- Identify lifecycle initiatives including automated flows, campaign strategies, segmentation frameworks, experimentation plans, and cross-channel opportunities.
- Evaluate retention program performance and recommend improvements that drive measurable growth.
- Serve as a strategic advisor for assigned client accounts.
- Lead client strategy discussions and presentations.
- Analyze lifecycle marketing performance data and translate results into actionable recommendations.
- Collaborate with internal team members to ensure alignment between strategy and execution.
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