Product Marketing Manager
New
E
EnergyHubEnergy Technology
Remote - United StatesFull-TimeMiddle
Salary120,000 - 145,000 USD per year
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Job Details
- Experience
- 3+ years
- Required Skills
- Project ManagementMicrosoft ExcelMarket ResearchPowerPoint
Requirements
- 3+ years of experience in product marketing, preferably in the technology, energy, or utilities industry.
- Bachelor’s degree or equivalent with an understanding of product marketing principles, strategies, and tactics.
- Excellent written and verbal communication skills, with the ability to distill complex concepts into clear messaging.
- Demonstrated experience developing impactful marketing collateral, including sales enablement materials, presentations, and web content.
- Proven ability to work cross-functionally and collaborate with product management, sales, client success, and engineering teams.
- Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
- Demonstrated ability to identify and initiate new projects independently.
- Expertise in Microsoft Excel and PowerPoint.
- Curiosity and the ability to iterate quickly on new ideas.
- Passion for sustainability, renewable energy, and driving positive environmental impact.
Responsibilities
- Become an expert on customers and the challenges they face around distributed energy resource (DER) adoption.
- Craft compelling messaging and solution-level narratives that align with company positioning to target utilities.
- Train Sales, Marketing, Product, and Customer Success teams on solution value and buyer personas.
- Lead the creation of persuasive product marketing collateral, such as sales enablement materials, fact sheets, presentations, and case studies.
- Support the development and execution of go-to-market plans for new launches and features.
- Conduct competitive analysis to identify market trends and opportunities for differentiation.
- Measure and analyze the effectiveness of product marketing initiatives and track key performance indicators.
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