Principal Product Marketing Manager
New
RemoteFull-TimePrincipal
Salary$210,000 - $233,000 a year
Apply NowOpens the employer's application page
Job Details
- Experience
- 7+ years in B2B SaaS product marketing and 8–10 years of overall professional experience
- Required Skills
- Market Research
Requirements
- 7+ years in B2B SaaS product marketing.
- 8–10 years of overall professional experience.
- Proven experience launching new products and driving GTM strategy.
- Experience working closely with Product Management, Marketing, and Sales.
- Deep understanding of competitive intelligence and how to use it to differentiate and win deals.
- Exceptional storytelling and communication skills with the ability to distill complex concepts.
- Track record of partnering with Sales and Marketing teams to drive pipeline and revenue.
- Data-driven mindset with the ability to measure and iterate on success.
- Driven, resourceful, and motivated to go the extra mile.
Responsibilities
- Own product marketing for new solutions—partnering early with Product, Marketing, and Sales to craft compelling messaging, positioning, and launch strategies.
- Lead product marketing for the commercial segment, equipping sales with the right collateral, insights, and training.
- Monitor the competitive landscape, including product moves, pricing, and messaging to provide strategic insights.
- Create differentiated messaging that resonates with target buyers.
- Conduct and synthesize primary research to gather customer insights and inform marketing direction.
- Build high-impact sales assets—such as decks, one-pagers, battlecards, and playbooks.
- Work across teams to align on GTM priorities and ensure consistent execution.
- Serve as an evangelist of the voice of customer for internal teams and an industry expert to the market.
View Full Description & ApplyYou'll be redirected to the employer's site
