CRO Specialist
New
K
KOHOFinTech
Work remotely based in CanadaFull-TimeMiddle
Salary60,000 - 75,000 CAD per year
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Job Details
- Experience
- 1–2 years
- Required Skills
- Digital MarketingA/B testing
Requirements
- 1–2 years of experience in digital marketing or analytics.
- Solid grasp of how to structure a fair test and interpret results.
- Hands-on experience with experimentation tools.
- Proficiency in navigating GA4 and heat maps.
- Curiosity regarding user behavior and data-driven impact.
- Strong cross-functional collaboration skills.
- Ability to distill complex data into concise reports.
Responsibilities
- Execute end-to-end A/B tests across organic, paid, and affiliate landing pages to reduce friction and improve conversion rates.
- Manage App Store and Play Store presence by testing screenshots, copy, and custom product pages to maximize click-to-install performance.
- Analyze and tune referral loops by testing incentives and placements to increase growth and user advocacy.
- Collaborate with the Organic Manager to align testing hypotheses with the overall organic strategy.
- Translate experiment results into clear, actionable insights to inform team decision-making.
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