Senior Paid Media Strategist
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Powered by searchB2B SaaS Marketing
Location: ON, CA, 4 overlap hours with 9 am-5 pm ESTFull-TimeSenior
SalaryCompetitive compensation plus quarterly bonuses
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Job Details
- Experience
- 3+ years
- Required Skills
- SalesforceHubSpot
Requirements
- 3+ years of hands-on experience running paid media campaigns
- Ability to clearly communicate results and how we got there through written reports and live meetings with the clients
- Experience marketing B2B brands, preferably in the SaaS space
- Successful track record of achieving or exceeding MQLs, SQL, and pipeline targets
- Strong analytical focus, with experience in tracking marketing campaigns and pulling actionable insights from data
- Ability to effectively communicate through written and verbal mediums
- Demonstrated ability to analyze data, apply critical thinking, and clearly articulate how it addresses the client’s business objectives
- Experience with CRMs (Salesforce, HubSpot, etc.) and ABM platforms (6Sense, DemandBase, etc.) is a plus
Responsibilities
- Own the strategy development, execution, and optimization of paid advertising campaigns for a portfolio of 4-7 clients
- Manage forecasts and budgets for your portfolio in alignment with quarterly and annual targets
- Analyze and translate complex data into persuasive narratives and reports tailored for decision-makers and C-level executives
- Establish relationships with clients as a trusted advisor, consulting on campaign strategy that aligns with the clients' KPIs and targets
- Conduct onboarding for new clients ensuring a seamless transition from sales to marketing
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