Gerente de Growth em Crédito Digital
New
BrazilFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- Advanced English
- Required Skills
- Project ManagementCRMData analyticsA/B testing
Requirements
- Bachelor’s degree in Business Administration, Economics, Engineering, Marketing, Statistics, or related fields.
- Proven experience in growth, digital channels, funnel optimization, or performance marketing within fintechs or financial services.
- Strong analytical skills with the ability to work with key metrics such as CAC, conversion, retention, revenue per user, and funnel drop-off.
- Experience working in cross-functional environments with product, UX, technology, legal, and business teams.
- Advanced English proficiency (required).
- Hands-on experience with data-driven experimentation, including A/B testing and structured growth initiatives.
- Familiarity with CRM tools, automation platforms, and analytics solutions is a plus.
- Experience in credit products, lending journeys, or financial portfolios is highly desirable.
- Background in high-growth fintechs, digital banks, or large-scale financial platforms is a strong advantage.
Responsibilities
- Lead the growth strategy for digital credit products, focusing on acquisition, conversion, retention, and revenue expansion.
- Develop and optimize digital origination channels and end-to-end customer journeys to improve performance and scalability.
- Analyze funnel metrics, customer behavior, and credit performance indicators to identify growth opportunities and bottlenecks.
- Design, execute, and evaluate experiments (including A/B testing) to improve conversion rates and reduce friction across digital journeys.
- Partner with product, UX, technology, legal, and business teams to implement strategic growth initiatives.
- Translate data insights into executive-level recommendations and actionable business priorities.
- Monitor and improve key KPIs such as CAC, conversion rate, retention, revenue per customer, and drop-off rates.
- Support the development of a disciplined, data-driven growth model aligned with digital credit strategy.
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