- Turn customer insight and performance data into clear, testable creative angles.
- Translate product positioning into social-native concepts across UGC and paid social.
- Write sharp, platform-native hooks, scripts, and briefs.
- Build and run structured creative tests with clear hypotheses.
- Maintain high creative velocity by building simple, repeatable systems for briefing and production.
- Use AI to speed up research, ideation, and iteration.
- Identify and scale repeatable formats and angles while managing creative fatigue.
- Work with growth leads to align creative strategy with landing pages, onboarding, and pricing.
Data Analysis