Product Marketing Manager
New
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JetBrainsSoftware Development Tools
Belgrade, Serbia; Berlin, Germany; Limassol, Cyprus; Madrid, Spain; Munich, Germany; Paphos, Cyprus; Prague, Czech Republic; Remote, Germany; Warsaw, Poland; Yerevan, ArmeniaFull-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- English
- Required Skills
- Cross-functional Team LeadershipMarket Research
Requirements
- Experience in product marketing, GTM marketing, or a similar role in B2B SaaS, developer tools, AI products, or other technical software.
- Ability to translate complex product capabilities into clear, compelling messaging.
- Confident leading cross-functional projects with multiple stakeholders.
- Strong writing and communication skills in English.
- Organized, proactive, and comfortable managing several workstreams at once.
- Good sense for what makes technical marketing credible and useful for developers.
- Experience marketing AI-powered products or developer tools.
- Experience working on launches with frequent product updates or fast release cycles.
- Experience working closely with technical teams or developer audiences.
- Familiarity with JetBrains products or the software development space.
Responsibilities
- Lead go-to-market planning for selected JetBrains AI Ecosystem launches, updates, and adoption initiatives.
- Turn product changes, feature releases, and model-related updates into clear messaging and effective launch plans.
- Own and maintain launch timelines, briefs, and stakeholder coordination.
- Develop messaging and supporting assets for key channels, including web, blog posts, newsletters, life cycle programs, social content, and internal enablement materials.
- Partner with Product, Research, Developer Advocacy, and Marketing teams to bring launches to market smoothly.
- Help scale launches beyond core release moments through campaigns, follow-up programs, and amplification across channels.
- Collect and synthesize customer, market, and competitive insights to improve positioning and campaign quality.
- Track launch and campaign performance, share knowledge, and help improve how the team works over time.
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