Capital Equipment Sales Representative

New
Based in the United States.Full-TimeMiddle
Salary70,000 - 85,000 USD per year
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Job Details

Experience
3–7+ years
Required Skills
CRM

Requirements

  • 3–7+ years of experience in capital equipment sales, ideally within the medical device, healthcare technology, or life sciences sector.
  • Proven track record of closing large, complex, high-value sales deals in a consultative selling environment.
  • Strong understanding of healthcare systems, clinical workflows, and capital purchasing processes.
  • Ability to build and influence relationships with senior stakeholders, including C-level executives and clinical decision-makers.
  • Experience managing long sales cycles and coordinating multiple stakeholders across organizations.
  • Strong financial acumen with experience developing ROI models and capital justification proposals.
  • Excellent communication, presentation, and negotiation skills.
  • Ability to work independently while managing a structured territory and pipeline.
  • Proficiency in CRM tools for forecasting, pipeline management, and reporting.
  • Willingness to travel up to 20% within the assigned Midwest region.

Responsibilities

  • Identify, develop, and close new business opportunities within an assigned Midwest territory.
  • Manage the full sales cycle, from prospecting and lead generation through negotiation, contracting, and deal closure.
  • Build and maintain strong relationships with key decision-makers, including executives, physicians, clinical staff, supply chain leaders, and biomedical teams.
  • Conduct product demonstrations, on-site evaluations, and presentations to showcase equipment value and clinical impact.
  • Develop strategic account plans to expand penetration within key healthcare systems and long-term clients.
  • Achieve and exceed quarterly and annual revenue targets while maintaining a healthy and active sales pipeline.
  • Prepare ROI analyses, financial justifications, and capital budget presentations to support purchasing decisions.
  • Navigate RFP processes, competitive bids, and complex procurement requirements.
  • Maintain accurate forecasting and CRM pipeline management to ensure visibility and performance tracking.
  • Collaborate with internal clinical, technical, and operational teams to ensure smooth implementation and customer satisfaction.
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70,000 - 85,000 USD per year
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