Director of Paid Search
New
G
Global AcceleratorDigital Marketing
Fully remoteFull-TimeDirector
Salary not disclosed
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Job Details
- Required Skills
- Data AnalysisPeople ManagementQA AutomationClient relationship management
Requirements
- Demonstrated track record managing $2M+ in annual Google Ads spend across Search, Shopping, and Performance Max.
- Deep, hands-on command of Google Ads audit, structural analysis, bidding strategy, and feed quality.
- Expert-level understanding of Google Shopping feed architecture.
- Meaningful experience with Performance Max, asset group structure, and audience signal strategy.
- Direct people management experience including coaching and performance management.
- Practical, hands-on experience with AI tools, specifically LLMs like Claude for workflow automation.
- Executive-level communication skills for high-level client presentations and updates.
- Strong analytical foundation in budget modeling and incrementality frameworks.
- DTC or performance marketing agency background strongly preferred.
Responsibilities
- Own executive-level relationships with strategic clients, serving as primary escalation point and strategic counsel.
- Lead quarterly business reviews (QBRs) and connect search outcomes to broader client revenue goals.
- Design and own end-to-end AI automation workflows for Google Shopping feed optimization using Claude.
- Develop automated ad copy generation and testing pipelines to improve team efficiency.
- Define evaluation criteria and quality control processes for AI-generated outputs.
- Educate and upskill the team on AI automation capabilities.
- Proactively identify and address risks to account health and budget pacing.
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