Manager, Demand Generation
New
A
AutoVitalsB2B SaaS
United StatesFull-TimeManager
Salary120,000 - 135,000 USD per year
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Job Details
- Experience
- 5+ years
- Required Skills
- Google AnalyticsTeam managementDigital MarketingCRM
Requirements
- 5+ years of experience in demand generation, paid media, or digital marketing at a B2B SaaS or technology company.
- Experience managing direct reports and developing people.
- Hands-on experience building and managing Google Ads campaigns.
- Knowledge of local and geo-targeted campaigns.
- Proven track record of driving pipeline and revenue through paid digital programs.
- Strong skills in data and reporting (Google Ads, Google Analytics, CRM).
- Strong project management abilities.
- Comfortable building from scratch in a fast-moving environment.
- Clear written and verbal communication skills.
Responsibilities
- Own demand generation strategy and execution for AutoVitals.
- Build, manage, and optimize Google Ads campaigns across Search, Performance Max, and Display.
- Develop email nurture programs to drive pipeline.
- Define and track KPIs including MQLs, SQLs, and ROAS.
- Align demand gen programs with Sales, Customer Success, and Product.
- Evaluate and test new marketing channels.
- Hire, onboard, and develop a small demand generation team.
- Build processes, reporting, and operational playbooks.
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