Head of Paid AEO
G
GraphiteGrowth Agency
Open to candidates based in the United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 8+ years
- Required Skills
- Google AnalyticsSEMrushAhrefs
Requirements
- 8+ years leading paid media (paid search, paid social, or programmatic) at scale, in-house or at a top agency.
- A track record of building, not just optimizing; experience standing up a channel, function, or team from scratch.
- Senior executive presence with ability to win and retain large accounts.
- Bias to ship and comfort with ambiguity.
- Strong data fluency and command of growth marketing tools (Google Analytics, Google Ads, SEMRush, Ahrefs, etc).
Responsibilities
- Stand up and own Graphite's Paid AEO practice, starting with ChatGPT Ads.
- Expand the practice beyond ChatGPT Ads, building out our offering for paid search, paid social, YouTube, and affiliates.
- Cross-sell Paid AEO into our existing client base and help win new business on the strength of it.
- Build, hire, and lead the paid team as the practice scales.
- Partner directly with our leadership to shape the strategy and positioning of the function.
- Present strategy, insights, and results to client executives, and bring the case studies that make the pitch land.
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