Digital Communications Manager
New
Remote work flexibility within the United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Google AnalyticsDigital MarketingCRM
Requirements
- 5+ years of experience in digital marketing, communications, growth marketing, or demand generation
- Proven experience managing LinkedIn advertising campaigns and paid digital media initiatives
- Strong writing and storytelling skills with the ability to simplify complex technical concepts
- Experience analyzing campaign performance metrics and optimizing based on data insights
- Familiarity with tools such as LinkedIn Campaign Manager, Google Analytics, and CRM platforms
- Ability to support or execute executive communications and thought leadership initiatives
- Experience working in fast-paced startup or high-growth environments
- Strong adaptability, ownership mindset, and ability to independently build and execute strategies
- Preferred experience in defense, national security, cybersecurity, AI, or B2B SaaS environments
Responsibilities
- Develop and own the digital communications strategy across LinkedIn and other priority social platforms
- Create and refine content that translates complex AI and defense technologies into clear, engaging external messaging
- Partner with leadership to amplify executive presence and thought leadership across digital channels
- Design, launch, and optimize LinkedIn advertising campaigns targeting defense, government, and enterprise audiences
- Build audience segmentation and targeting strategies across military, federal, and industry buyer groups
- Conduct ongoing testing of messaging, creative assets, and audience segments to improve campaign performance
- Track and analyze key performance metrics such as engagement, CTR, conversions, and pipeline influence
- Provide actionable insights and recommendations to leadership based on campaign performance data
- Support communications for product launches, announcements, events, and strategic initiatives
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