Lead Product Manager - Marketing Platform
New
This opportunity is fully remote and does not require you to be located in any particular area in Canada. We welcome applicants from throughout Canada.Full-TimeLead
SalaryAt least 200,000 USD per year
Apply NowOpens the employer's application page
Job Details
- Required Skills
- Artificial IntelligenceMachine LearningProduct ManagementData analytics
Requirements
- Expertise in product management, with work in marketing technology or marketing operations.
- Hands-on experience with at least one marketing automation platform (e.g., Salesforce Marketing Cloud, Braze, or similar).
- Comfortable working together with engineers and can communicate technical requirements.
- Curiosity about how machine learning and artificial intelligence can shape the future of marketing.
- Experience using data to guide decisions.
- Valuing privacy, inclusivity, and transparency in data practices.
- Partnered with marketing teams or worked in a marketing-related role.
Responsibilities
- Partner with marketing leaders to build and lead a product roadmap that supports Yelp’s marketing strategy and company goals.
- Use your experience with leading third-party marketing automation platforms (such as Salesforce Marketing Cloud or Braze) to maximize their value for our teams and customers.
- Research and implement emerging technologies including machine learning and artificial intelligence, ensuring our marketing tools benefit from the latest advances.
- Connect with specialist groups such as data analytics and machine learning/artificial intelligence teams to bring new solutions to market and support their successful adoption.
- Stay informed about trends and best practices in marketing technology to keep Yelp at the forefront of innovation.
- Listen closely to marketing team members, learn from a variety of experiences, and support others to succeed through empathy and clear communication.
View Full Description & ApplyYou'll be redirected to the employer's site
