Senior Email Marketing Manager
New
B
BellesaSexual Wellness
Remote position with option to go into the officeFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 3+ year of experience in email marketing and ecommerce
- Required Skills
- Project ManagementData analyticsA/B testing
Requirements
- 3+ year of experience in email marketing and ecommerce
- Experience using Klaviyo (must-have)
- Experience with SMS (a plus)
- Strong analytical skills and experience with tracking and measuring campaign performance
- Highly detail-oriented
- Excellent communication and project management skills
- Marketing certificate or degree is a plus
- Strong command and understanding of email marketing KPIs, metrics and technology
Responsibilities
- Email campaign creation, including brief setup, copy implementation, and coordination with design
- Email scheduling and deployment to ensure campaigns and flows launch on time
- Manage email lists and segmentation within Klaviyo
- Building and updating automated email flows
- A/B testing for subject lines, content, and layouts to improve performance
- Track and report on email performance metrics and assist with identifying optimization opportunities
- SMS marketing execution, including campaign and flow builds, brief setup, scheduling, and reporting
- QA processes to ensure accuracy, formatting, links, and deliverability best practices
- Maintain email and SMS calendars, documentation, and workflows
- Stay up-to-date on email and SMS marketing best practices and emerging trends
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