Customer Marketing Manager
P
PindropCybersecurity AI
US - RemoteFull-TimeManager
Salary95,000 - 115,000 USD per year
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Job Details
- Experience
- 4+ years in B2B SaaS or enterprise software marketing, with at least 3 focused on customer marketing
- Required Skills
- SalesforceCRMHubSpotGenerative AI
Requirements
- 4+ years in B2B SaaS or enterprise software marketing.
- At least 3 years focused on customer marketing, advocacy, or lifecycle programs.
- Experience building advocacy programs that improved retention, expansion, or pipeline.
- Hands-on experience with marketing automation and CRM tools (Marketo, HubSpot, Salesforce).
- Proficiency in generative AI tools (Claude, ChatGPT, Jasper, etc.).
- Experience managing customer communities or advisory boards.
- Experience with advocacy and review platforms (G2, TrustRadius, Influitive).
- Ability to translate technical complexity into customer value.
Responsibilities
- Build and run a structured advocacy program for sales.
- Produce customer stories including case studies and video scripts.
- Execute lifecycle programs like onboarding and feature adoption nudges.
- Manage the Customer Advisory Board and Executive Sponsorship Program.
- Partner with Customer Success to monitor engagement and reduce churn.
- Own the annual customer conference (CFX).
- Define program KPIs and build dashboards for tracking.
- Capture and apply voice of the customer (VoC) insights.
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