- Create short-form videos, carousels, and graphics for Instagram, TikTok, YouTube, Facebook, and other platforms.
- Maintain the content calendar and publish daily Instagram Stories.
- Manage the community across channels and monitor brand sentiment and community engagement.
- Bring brand campaigns, giveaways, and events to life, including Nurses Week and World Mental Health Day.
- Partner with the paid marketing team to brainstorm and source influencers.
- Lead the creative process for paid influencer content.
- Support influencer and UGC creator programs, as well as affiliate partnerships, from outreach through contracts and payments.
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