Senior Manager, Marketing Operations
New
V
Vivian HealthHealthcare Recruitment
Remote - USA onlyFull-TimeManager
Salary130,000 - 170,000 USD per year
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Job Details
- Experience
- 5+ years
- Required Skills
- SQLHTMLCSSRESTful APIsCRM
Requirements
- Braze or Iterable certification or hands-on experience (Braze strongly preferred).
- 5+ years in marketing operations, CRM engineering, or lifecycle marketing.
- Advanced proficiency in HTML/CSS for email development.
- Advanced proficiency in Liquid or equivalent templating language.
- Strong analytical skills with SQL proficiency.
- Experience working with data pipelines and building performance reports.
- Experience working cross-functionally with Engineering, Analytics, and Product teams.
- Strong QA and troubleshooting capabilities.
Responsibilities
- Define and maintain reporting infrastructure for CRM and lifecycle channels.
- Build dashboards and conduct deep-dive analyses to surface performance trends.
- Architect and build multi-channel journeys in Braze, including Canvas flows and API-triggered campaigns.
- Write complex Liquid conditions and develop modular HTML/CSS email templates.
- Configure, test, and troubleshoot API endpoints and data pipelines.
- Monitor platform health and resolve issues proactively.
- Identify process inefficiencies and implement scalable systems.
- Drive sprint planning and project prioritization.
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