Email Marketing Manager
New
H
Human MarketingEcommerce
United StatesContractManager
Salary not disclosed
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Job Details
- Required Skills
- QAA/B testing
Requirements
- Proven ecommerce email marketing experience.
- Portfolio of campaigns and flows across multiple brands.
- Strong copywriting skills for email marketing.
- Deep working knowledge of Klaviyo.
- Expertise in audience segmentation and list hygiene.
- Familiarity with email deliverability best practices.
- Proficiency in email performance reporting and analytics.
- Ability to perform thorough QA and link testing.
- Strong editorial judgment and attention to detail.
- AI fluency for ideation, drafting, and refinement.
Responsibilities
- Manage campaign and lifecycle email strategy across multiple ecommerce clients.
- Draft compelling, on-brand email copy including subject lines, body, and CTAs.
- Execute email builds in Klaviyo including flows, conditional splits, and triggers.
- Develop and maintain prioritized email calendars aligning with business goals.
- Build and manage audience segments based on behavior and purchase history.
- Conduct A/B testing on content, offers, and send times.
- Perform QA checklists on mobile rendering, links, and audience rules.
- Analyze performance data to identify optimization opportunities.
- Integrate AI tools to improve workflow speed and quality.
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