Sr. Marketing Manager, Life Sciences
New
P
PatientPointDigital Health
Remote, USFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 7+ years of direct experience in B2B marketing
- Required Skills
- SalesforceDigital Marketing
Requirements
- 7+ years of direct experience in B2B marketing.
- Bachelor's degree in Marketing, Communications, Business Administration or related field.
- Proven track record of developing and executing successful marketing strategies.
- Expertise in sales support tools and enablement.
- Experience designing and implementing ABM campaigns.
- Expertise in digital and traditional marketing channels.
- Understanding of product marketing strategy, positioning, and go-to-market planning.
- Highly developed training, presentation, and written communication skills.
- Ability to manage deadline pressure, ambiguity, and change.
- Excellent collaboration and interpersonal skills.
Responsibilities
- Develop deep expertise in solutions and target personas to drive awareness.
- Articulate product value propositions and translate into compelling content.
- Own and execute sales and marketing events.
- Enable sales with marketing materials like sell sheets and presentations.
- Collaborate with product and sales for integrated campaigns.
- Support content strategy and execute short-form content deliverables.
- Develop and execute demand generation programs.
- Communicate and educate the sales team on marketing activities.
- Track and analyze marketing metrics for optimization.
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