Performance Strategist
T
Thrive DigitalDigital Marketing
Remote (Mexico)Full-TimeManager
Salary510,000 - 612,000 MXN per year total compensation
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Job Details
- Required Skills
- TableauMicrosoft ExcelGoogle Sheets
Requirements
- Executed, planned and maintained multi-channel, full funnel performance marketing accounts of $200k+ USD media spend per month at a consistently positive ROI.
- Experience across multiple platforms (e.g., Meta, Google Ads, YouTube, Display, Programmatic Platforms, TikTok, Twitter, Spotify).
- Experience directly collaborating with and delegating to junior team members as a senior account manager.
- Contributed to the development of multiple team members by leading training and providing strategic guidance.
- Advanced analytical skills and experience using visualization tools like Google Sheets, Excel, Google Data Studio, Tableau or similar platforms.
- Managed performance media across a range of business verticals and sizes (ecommerce, lead gen).
- Responsible for pacing, forecasting and reporting the impact of performance media on overarching business goals.
- Successfully managed client and / or key stakeholder relationships via weekly touchpoint meetings, quarterly business presentations and asynchronous communication channels.
- Resolved difficult stakeholder situations, keeping priorities organized and objectives aligned and received buy-in on strategic proposals.
- Effectively communicated marketing concepts such as incrementality, KPI selection, attribution and business economics.
- Incorporated marketing measurement considerations into strategic approaches.
Responsibilities
- Establish efficient processes, implement best practices, and foster team growth in technical and strategic areas.
- Develop and execute project growth initiatives and lead a high-performing team.
- Enhance systems for client relationships through continuous improvement of philosophies, programs, policies, and processes.
- Solve client challenges, elevate team skills, and drive program growth by enabling teams to excel.
- Lead teams in research, media planning, and strategic roadmaps for mid-sized projects.
- Organize and lead high-impact client relationship drivers like onboards and business reviews.
- Lead strategic conversations with small to mid-sized clients, proactively monitoring sentiment.
- Elevate team members to bring best-in-class solutions and support their development.
- Lead a culture of project excellence in the Performance department by guiding daily interactions and developing initiatives.
- Monitor team workflow and use business intelligence tools to optimize people and project allocation.
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