Senior Events Manager
New
O
OnticSecurity Software
Remote, United StatesFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 7+ years
- Required Skills
- SalesforceCRM
Requirements
- 7+ years of B2B event marketing experience
- Ownership of large-scale conferences, tradeshows, and owned flagship events
- Proven track record owning complex event portfolios tied to measurable pipeline outcomes
- Strong program management skills
- Budget ownership
- Vendor negotiation
- Calm execution under pressure
- Passion to use AI tools to accelerate audience targeting, personalization, content production, and follow-up workflows
- Working knowledge of CRM (Salesforce)
- Working knowledge of marketing automation (Marketo)
- Working knowledge of event/webinar platforms
- Basic reporting/BI skills
- Excellent cross-functional communication
- Stakeholder management
- Ability to influence without authority and bring clarity when priorities collide
- Bonus: experience marketing to enterprise security, risk, investigations, or adjacent B2B categories
Responsibilities
- Build Ontic’s event strategy and calendar across trade shows, hosted experiences, executive dinners, Ontic Summit and other physical experiences
- Set clear success metrics per event type (pipeline, meetings, target account coverage, engagement, client outcomes) and manage against them
- Evaluate and prioritize event investments based on audience fit, funnel stage impact, and measurable ROI
- Define standardized event formats and a scalable “event-in-a-box” approach for repeatable execution
- Partner across Marketing to ensure physical experiences are integrated with the overall demand generation, client marketing and community strategy
- Design high-quality, differentiated experiences that reflect Ontic’s brand and resonate with enterprise security leaders
- Lead end-to-end execution for priority events—from venue selection and run of show to staffing, on-site delivery, and post-event wrap
- Own budgets, scope, and vendor execution, negotiating contracts and managing partners without sacrificing quality
- Build repeatable operating cadences (timelines, checklists, QA gates) so internal teams and external partners execute with confidence
- Partner with Field Marketing to ensure post-event outcomes: sales engagement playbooks (meetings, VIP flow, follow-up) plus retros that turn learnings into better conversion
- Own the end-to-end strategy and execution of Ontic Summit, evolving it into a category-defining, must-attend experience for the security community
- Drive programming development, including agenda architecture, session themes, speaker pipeline, rehearsals, and stage-ready content
- Manage production partners (A/V, stage, experience design, registration, logistics) and ensure a seamless attendee experience
- Partner across Marketing and cross-functionally on narrative, keynotes, and session content to deliver a cohesive attendee experience
- Coordinate with Demand Gen and Digital on pre-event and post-event campaigns to maximize pipeline, and follow-through with Sales and Client Success
- Use AI thoughtfully to streamline end-to-end event planning and execution
- Collaborate with Field Marketing to enable account-level activation and engagement at events
- Define event-level goals and ensure alignment to pipeline and revenue outcomes
- Collaborate with Demand Gen, Brand/Content, Product Marketing, and Digital to ensure events are integrated into larger campaigns
- Build strong stakeholder trust through clear plans, crisp communication, and consistent delivery
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